品牌BRAND | 泸州老窖-大师纪念版

以“大师”致敬大师


大智若愚、大巧若拙。
Great wisdom is like a fool, great skill is like a fool.

这款产品既是大师精酿,也在向世间之大师致敬。致敬酿酒大师沈才洪,以及精工、勾调等为一杯好酒倾尽一生心力的躬耕者,以酒与岁月,延续传奇。故存方正之大气,礼敬高格之大师。
This product is both a Master Craft Brew and a tribute to the Masters of the world. Pay tribute to Wine Master Shen Caihong, as well as Seiko, blending and so on for a cup of good wine dedicated to the life of the people, with wine and years, to continue the legend. Therefore, save the atmosphere of the square, salute the Master of high.

经典正统又独具韵味,是我们为这款作品所设计的主基调。
Classical orthodoxy and unique charm, is our work for the design of the main tone.

整体方正的瓶体寓意人格的刚直,瓶顶的层流凹凸,呈现出水纹般的动感,借此让“丰碑”式的瓶体增添一分活性。瓶颈处布条缠绕式的设计,追溯过往年代的设计元素,仿古鉴今,重在传承。
The whole square bottle body implies the integrity of the personality, the top of the laminar flow bump, showing a water-like dynamic, so that the“Monument”-style bottle to add a point of activity. Bottleneck at the fabric winding design, tracing the design elements of the past years, imitating the past and learning from the present, focus on heritage.

而总体的色感,我们突破性的采用了一种高贵大气的帝王黄。与传统惯用的深色系不同,我们提亮整个产品的色调,在更为显眼的同时,也让产品本身拥有独特的视觉记忆。
And overall color sense, we used a breakthrough of noble atmosphere of the emperor yellow. Different from the traditional dark colors, we brighten up the color tone of the whole product, making it more eye-catching and giving the product a unique visual memory.

为了致敬所以有了这瓶酒,为了重塑所以有了这缕黄。我们希望传奇再继续、文化再传流…
In homage to the bottle, in order to reshape the yellow. We want the legend to continue, the culture to spread again...